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Appendix table 19. Utilisation of big data and public sector open data in enterprises 2012-2014, importance of the use of data, share of enterprises

  High
importance
Medium
importance
Low
importance
Not
relevant
% % % %
All NACE - Total Use of big data in developing new products 2.3 7.2 16.9 73.5
Use of public sector open data in developing new products 1.0 7.2 19.7 72.0
Use of big data in improving products 2.4 7.1 17.0 73.5
Use of public sector open data in improving products 0.9 6.8 19.8 72.6
Use of data in developing process innovations 3.0 8.6 19.0 69.4
Use of data in developing organisational innovations 1.3 7.1 21.1 70.5
Use of data in developing marketing innovations 2.2 10.0 20.1 67.7
Use of data in research and development 3.9 10.2 19.2 66.8
Use of data in managing production process 4.2 10.4 16.8 68.6
Use of data in marketing 3.7 12.9 20.7 62.6
Selling big data to other enterprises 0.5 3.1 11.8 84.6
Buying big data from other enterprises 0.7 4.5 16.7 78.1
Manufacturing Use of big data in developing new products 1.3 4.8 16.0 77.9
Use of public sector open data in developing new products 0.9 5.9 17.1 76.1
Use of big data in improving products 1.1 5.8 14.9 78.2
Use of public sector open data in improving products 0.4 5.6 16.9 77.1
Use of data in developing process innovations 3.1 7.6 19.0 70.3
Use of data in developing organisational innovations 1.2 5.7 20.5 72.6
Use of data in developing marketing innovations 1.7 8.5 19.7 70.1
Use of data in research and development 3.7 10.1 20.0 66.3
Use of data in managing production process 4.2 12.2 16.6 67.0
Use of data in marketing 2.9 11.4 21.3 64.4
Selling big data to other enterprises 0.1 2.9 10.2 86.8
Buying big data from other enterprises 0.3 4.7 14.8 80.2
Services Use of big data in developing new products 3.2 9.0 17.7 70.1
Use of public sector open data in developing new products 1.1 8.3 21.8 68.7
Use of big data in improving products 3.4 8.2 18.6 69.8
Use of public sector open data in improving products 1.2 7.7 22.1 69.0
Use of data in developing process innovations 3.0 9.3 19.1 68.6
Use of data in developing organisational innovations 1.4 8.1 21.6 68.8
Use of data in developing marketing innovations 2.6 11.1 20.5 65.8
Use of data in research and development 4.0 10.2 18.5 67.3
Use of data in managing production process 4.1 9.0 16.9 70.0
Use of data in marketing 4.5 14.0 20.3 61.2
Selling big data to other enterprises 0.9 3.3 13.0 82.8
Buying big data from other enterprises 1.1 4.4 18.1 76.4
Innovation
activity
Use of big data in developing new products 3.7 11.0 22.9 62.4
Use of public sector open data in developing new products 1.6 10.1 26.4 62.0
Use of big data in improving products 3.9 10.6 22.7 62.9
Use of public sector open data in improving products 1.2 9.8 25.6 63.5
Use of data in developing process innovations 5.1 13.5 25.0 56.4
Use of data in developing organisational innovations 2.1 10.5 28.2 59.2
Use of data in developing marketing innovations 3.4 15.4 26.3 54.9
Use of data in research and development 6.5 16.0 24.8 52.7
Use of data in managing production process 6.4 15.1 21.8 56.7
Use of data in marketing 5.6 19.9 25.1 49.4
Selling big data to other enterprises 0.8 4.7 15.0 79.5
Buying big data from other enterprises 1.1 7.0 22.3 69.6
No
innovation
activity
Use of big data in developing new products 0.7 2.5 9.5 87.3
Use of public sector open data in developing new products 0.4 3.7 11.5 84.4
Use of big data in improving products 0.5 2.9 9.9 86.7
Use of public sector open data in improving products 0.5 3.1 12.6 83.8
Use of data in developing process innovations 0.6 2.4 11.6 85.4
Use of data in developing organisational innovations 0.3 2.8 12.4 84.5
Use of data in developing marketing innovations 0.7 3.2 12.5 83.5
Use of data in research and development 0.5 3.0 12.2 84.3
Use of data in managing production process 1.3 4.6 10.6 83.5
Use of data in marketing 1.4 4.2 15.4 79.0
Selling big data to other enterprises 0.1 1.2 7.8 90.9
Buying big data from other enterprises 0.2 1.5 9.7 88.6

Source: Innovation 2014, Statistics Finland

Inquiries: Mervi Niemi 029 551 3263, Heidi Pirkola 029 551 3246, tiede.teknologia@stat.fi

Director in charge: Mari Ylä-Jarkko


Updated 2.6.2016

Referencing instructions:

Official Statistics of Finland (OSF): Innovation [e-publication].
ISSN=1797-4399. 2014, Appendix table 19. Utilisation of big data and public sector open data in enterprises 2012-2014, importance of the use of data, share of enterprises . Helsinki: Statistics Finland [referred: 28.3.2024].
Access method: http://www.stat.fi/til/inn/2014/inn_2014_2016-06-02_tau_019_en.html