Table 35.Enterprises indicating high or medium effects of marketing innovations by size category of personnel, 2004-2006, share of enterprises with marketing innovations

  Number of
enterprises
Increased or
maintained
market share
Introduced
products to
new markets
or customer
groups
Increased
visibility of
products or
business
Improved
ability to
respond to
customer
needs
Improved
customer
satisfaction
Other effects
% % % % % %
Total 2265 71,4 66,6 66,3 66,3 65,4 1,6
 
Manufacturing,
total
1)
1159 66,0 63,2 61,9 61,0 62,3 2,1
10-49 704 64,7 64,0 60,9 56,8 61,1 2,7
50-249 311 64,9 59,4 60,0 67,0 61,4 0,9
250- 144 74,7 67,5 71,0 68,9 69,9 2,2
 
Services, total 1107 77,1 70,2 70,9 71,9 68,8 1,0
10-49 820 81,1 73,6 75,1 74,6 70,9 1,1
50-249 214 69,2 61,0 61,3 65,4 65,6 0,5
250- 73 55,3 58,8 53,0 60,5 54,5 1,4
1) Including mining and quarrying, and electricity, gas and water supply.

Source: Innovation 2006, Statistics Finland

Inquiries: Mervi Niemi (09) 1734 3263, tiede.teknologia@stat.fi

Director in charge: Leena Storgårds


Updated 12.12.2008

Referencing instructions:

Official Statistics of Finland (OSF): Innovation [e-publication].
ISSN=1797-4399. 2006, Table 35.Enterprises indicating high or medium effects of marketing innovations by size category of personnel, 2004-2006, share of enterprises with marketing innovations . Helsinki: Statistics Finland [referred: 20.4.2021].
Access method: http://www.stat.fi/til/inn/2006/inn_2006_2008-12-12_tau_035_en.html