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Table 44. Enterprises indicating high or medium objectives for marketing innovations by size category of personnel, 2006–2008, share of enterprises with marketing innovations

Industry Size category of personnel Increase or maintain market share Introduce products to new customer groups Introduce products to new geographic markets
High Medium High Medium High Medium
% % % % % %
All NACE - Total 10–49 65,9 26,9 53,1 33,2 23,2 27,9
50–249 66,8 25,6 52,0 34,5 26,0 27,3
250– 67,8 26,4 51,3 37,6 18,2 40,6
Total 66,3 26,5 52,7 33,9 23,4 29,0
Manufacturing 10–49 59,7 35,2 51,6 37,4 23,8 36,8
50–249 66,4 25,7 52,4 33,8 27,4 30,2
250– 69,3 26,7 46,5 42,4 21,0 39,5
Total 62,7 31,5 51,2 37,1 24,5 35,3
Services 10–49 70,8 20,3 54,3 29,8 22,8 20,9
50–249 67,5 25,4 51,3 35,7 23,7 22,8
250– 65,0 25,9 60,3 28,8 13,0 42,8
Total 69,9 21,6 54,2 30,7 22,3 22,7

Source: Innovation 2008, Statistics Finland

Inquiries: Mervi Niemi (09) 1734 3263, tiede.teknologia@stat.fi

Director in charge: Leena Storgårds

Updated 10.6.2010

Referencing instructions:

Official Statistics of Finland (OSF): Innovation [e-publication].
ISSN=1797-4399. 2008, Table 44. Enterprises indicating high or medium objectives for marketing innovations by size category of personnel, 2006–2008, share of enterprises with marketing innovations . Helsinki: Statistics Finland [referred: 18.4.2024].
Access method: http://www.stat.fi/til/inn/2008/inn_2008_2010-06-10_tau_046_en.html